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According to comScore Wikipedia is the 9th most popular site on the web. Quantcast has them in the 8 spot. So does Alexa, and Compete has them coming in at number 10. They’re the second most downloaded search engine addon for Firefox (after IMDB), and Google Trends shows that Wikipedia has a higher search volume than even perennial web search favorite, Paris Hilton. Clearly, Wikipedia is popular. But just how much control does it have over public perception?

In the information saturated age we live in, the place we first turn for answers to most questions is no longer the library or dead tree encyclopedia: for many (most?) of us, it is now the Internet. And the place that over 70% of us try first for answers is Google. Just how often is Google sending us to Wikipedia to get those answers?





  1. ron says:— September 28, 2008 @ 4:03 pm

    this is a test comment